JSW Steel Expands Retail Footprint with the Inauguration of New Branded Outlets in West Bengal




West Bengal, July 12, 2025 – Reinforcing its commitment to strengthening last-mile connectivity and offering premium quality steel solutions directly to end users, JSW Steel proudly inaugurated five new branded retail outlets in West Bengal under its flagship formats JSW Shoppe and JSW Shoppe Connect.

 

The newly launched stores include:

 

· New Krishna Sudha Enterprise, Goghat, Hooghly

· Ritam Udyog, Pandua, Hooghly

· S G Enterprise, Bongaon, North 24 Parganas

· Maa Tara Enterprise, Habra, North 24 Parganas

· Bhim Hardware, Naihati, West Bengal

 

These branded retail outlets were inaugurated in the esteemed presence of senior JSW Steel officials:

 

· Mr. M V Krishna, Vice President & Head - Channel Marketing

· Mr. Mohit Karir, Deputy General Manager - Channel Marketing

· Mr. Saptarshi Shaw, Regional Marketing Manager

· Mr. Suman Saha, Regional Sales Manager – Long Products

· Mr. Amit Kumar Jha, Regional Sales Manager – Coated Products

 

"The launch of these new JSW Shoppe and Shoppe Connect outlets underscores our unwavering commitment to reaching every corner of India, empowering individual consumers and SMEs with direct access to our superior steel products and comprehensive services," said Mr. M V Krishna, Vice President & Head - Channel Marketing, JSW Steel. "These stores are more than just retail points; they are hubs for knowledge, quality products, and other essential services, truly transforming the steel buying experience."

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