Kolkata, 22nd September 2025 – Shyam Steel, one of India’s most trusted steel brands with a legacy spanning over 79 years, proudly announced its grand entry into the decorative paints industry with its vibrant new brand – Macaw Paints. To add youthful charm and star power, Bollywood’s youngest superstar Kartik Aaryan has been onboarded as the brand ambassador.
With its core philosophy “Macaw ke rang, magic ke sang”, Macaw Paints promises to bring bold, vibrant, and premium paints to homes across India. As the company states, these are truly “Paints that carry trust, legacy, and blessings”. With Kartik Aaryan, beloved by families and youth alike, Macaw Paints aims to bring not just color, but warmth, joy, and togetherness to every home.
For nearly eight decades, Shyam Steel has been synonymous with strength, quality, and reliability in India’s steel sector. With the launch of Macaw Paints, the company now extends this legacy from steel to paints, ensuring the same trust and consistency for Indian households. In their words, it’s a journey “From the strength of steel to the magic of paints”.
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